En /  Rus

One charging cable for any device with microUSB, lightning, or type-C connectors. The brand has spread to all regions of Russia in 1 year.

Promotion technologies
E-commerce

More than 5 million people in Russia have seen inCharge 6 advertising on Instagram, Facebook, VK or TikTok at least once; and more than 1 million people - 4 or more times.

Cooperation with offline retailers

More than 30 handware stores sell inCharge 6 cable throughout Russia.

Partnership with big companies

Release of an exclusive batch of engraved cables as a gift to company employees.

Comparison of
inCharge 6 sales by regions
of Russia
Sales comparison
Data up to September 2021

30,000+ inCharge 6 cables was sold throughout Russia

Comparison of
sales channels 
inCharge 6
Data up to September 2021

The main channel for attracting new customers is social media.

Amount of stores where you can buy
inCharge 6
Customer survey “Would you recommend the cable to your friends?”
Data up to September 2021

71% of customers would recommend the cable to their
friends - this indicates high loyalty.

Roi = 213%
Return On Investment
4,8 / 5
Rate on the biggest Russian marketplace - Ozon
Go to a website: inCharge6.ru
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